Events Calendar - Chamber Of Commerce

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Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set and professional growth, ways to develop strategic partnerships, event marketing, business operations, recruiting, franchising, the meaning of life and more. ... read more

Bring your lunch and join us virtually for Good Afternoon Long Beach! Featured Speaker: ... read more

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Difficult conversations are?well?difficult! Especially when it feels like we are sure to get a ?NO!? Never before has it been so necessary to have not only difficult conversations but have them in a manner that produces a beneficial outcome for all parties. Rent is one of the largest expenses for a business and paying rent when the revenue streams are dried up can become insurmountable. In this webinar, we will walk you through templates designed to support you in the following ways: Calculating: Your cost of occupancy Your future projections Your payback ability Your options Presenting: Your situation Your plan to move forward Your total overall Rent Relief needs Next Steps: Finalizing proposals Negotiating Moving forward ... read more

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: -LLC?s, S-Corporations, C-Corporations -DBA?s -Business permits -Resale Certificates -Federal Employer Identification Numbers (FEIN) -Other regulatory filings We will also discuss: -The vision you have for your business, especially regarding its size and the proposed number of employees -Legal restrictions and the level of control you wish to have over your business -The level of ?structure? that works best for you -The business?s vulnerability to lawsuits -The tax implications of the different ownership structures -Whether or not you need to re-invest earnings into the business ... read more

Having a focused business plan has never proven so important. Successful business planning leads to successful business results, and the ability to change course when all around you is also changing. This workshop will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. In this interactive seminar, you will learn how to: -Break apart components of the business plan into manageable steps. -Define your business succinctly. -Research your competition and target market. -Develop your operating and marketing plans. -Start understanding your financial statements. ... read more

Learn digital marketing strategies to grow your online brand by leveraging Google search engine optimization, content marketing and social media interactions across platforms including websites, blogs, video-sharing, review sites, and email marketing. This webinar will provide an overview of the 9 Key Areas to measure and grow your online presence as defined by David Mitroff, Ph.D. with examples from his consulting work with technology startups, restaurants, and retail clients, professional service firms and entrepreneurs. Key Points: ? Learn the fastest ways to grow your online brand ? How to continually reach new market segments ? Create a competitive advantage through social marketing ? Learn creative ways to leverage social media platforms to build online influence ... read more

Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: * The psychological barriers that could be holding you back and the tools required to overcome them. * Understanding the components of an effective sales pitch. * Learning the tools necessary to build an effective pitch for your business/product. * The sales process, including how to develop a plan to address each client?s needs and set realistic goals for yourself. ... read more

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In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this workshop will help. ... read more

Join the Long Beach Young Professionals to have all your wine questions answered by Waters Edge Winemaker and Director Collin Mitzenmacher! Moderated by the LBYP President: David Koch ... read more

Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set and professional growth, ways to develop strategic partnerships, event marketing, business operations, recruiting, franchising, the meaning of life and more. The SBDC hosted by Long Beach City College The Small Business Development Center (SBDC) has been hosted by Long Beach City College since 2006 and has helped thousands of area business owners increase their sales, obtain loans, streamline operations, utilize new technologies, expand into new markets, and position themselves for long-term growth. We are apart of the Los Angeles Regional SBDC Network, which assists small business owners throughout the Los Angeles, Santa Barbara and Ventura Counties. Our experienced SBDC team is comprised of former entrepreneurs, bankers, product managers, technology experts, and business professionals dedicated to helping you grow your business. Contact us at (562) 938-5100 or go to longbeachsbdc.org/services/we-can-help/ to schedule your appointment. ... read more

We all know we have to be on Social Media but how do we create a Social Media strategy given recent events, taking into account all that?s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: ? How to clarify Social Media marketing goals. ? How to structure your messaging to reach your ideal target market. ? Which social media platform(s) to be on. ? How to authentically connect with your audience so they like and trust you. ? How to schedule posts on various platforms. ? Where to find great content that will engage your audience and encourage sharing. ? Discover a powerful tool to immediately get engagement without spending a dime. Instructor and business advisor, Deborah Deras, has a Bachelor?s in Marketing and a Master?s in Education, with over 16 years? experience as an entrepreneur. She works with clients to help them identify their target market and create a social media strategy, set up platforms, identify keywords using Google keyword planner. ... read more

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations. Who Should Attend? Brick & Mortar establishments are welcome to attend. A wait-list will be created for applicants once our capacity of 35 is filled. Future classes may be held if the demand is high. Why Attend? Re-launching your business post-COVID will be a new adventure. Join us to learn NEW best practices from business advisors and cohort peers as we explore new ways of doing business. What Can I Expect? -An on-line cohort style learning environment of up to 35 participants. -5 interactive, working classes that meet every week for 2 hours each. -Individual consulting sessions, with an SBDC Advisor between classes, to work on homework and specific issues. Curriculum: Class #1: Thursday, October 1, 2020 11am to 1:00pm Understanding key financial reports & ratios Class #2 Thursday, October 8th, 2020 ? 11am to 1:00pm Taking your business on-line Class #3: Thursday, October 15, 2020 ? 11am to 1:00pm Social Media as a marketing and sales tool. Class #4: Thursday, October 22, 2020 ? 11am to 1:00pm In-Store Operations, inventory control, CRM, etc. Class #5: Thursday, October 29, 2020 ? 11am to 1:30pm Funding recovery ... read more

Bring your lunch and join us virtually for Good Afternoon Long Beach! Featured Speaker: ... read more

Facebook has over one billion subscribers. Now is the time to learn how to use Facebook Live Streaming to grow your business. This event will cover: 1) How to set up your account 2) Where to stream to get the most impact 3) What to stream to drive business/sales 4) How often to stream 5) The 5 C?s to increase more sales from your streams 6) Q&A ... read more

Hosted by LA SBDC Associate Director Ted Hiatt, these webinars are an opportunity to learn about resources available through local and federal governments, as well as to ask questions about cash flow, PPP forgiveness, re-opening strategies, and more. Wednesday's webinars will feature advice from Lori Williams, SBDC Business Advisor and Small Business Finance Expert, who will address your PPP/EIDL, EDD and cash-flow-related questions. Thursday's webinars will feature advice from GB Bajaj, SBDC Business Advisor and CPA. Topics will include PPP/EIDL and tax-related information. ... read more

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Do you receive financial statements from your accountant and not understand what those documents are telling you about the condition of your business? This seminar will help you understand the real purpose of financial reports such as Profit Loss statements and Balance Sheets and how to use these reports to more effectively manage your business. In addition, we will show you how to use a simple cash flow model that will help you do a better job of managing your cash. You will learn: -What to look for when you are reviewing a Profit & Loss Statement or Balance Sheet. -How to understand how much cash is in the business and how to effectively manage your cash for any large expenses you may have coming in the future. -How to determine the value of your business, if you?re considering selling it. If you have them available, we encourage you to bring out the Profit Loss Statements and a Balance Sheet from your business so you can use these documents to make this workshop more valuable as you use your own data to understand these concepts. ... read more

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Hosted by LA SBDC Associate Director Ted Hiatt, these webinars are an opportunity to learn about resources available through local and federal governments, as well as to ask questions about cash flow, PPP forgiveness, re-opening strategies, and more. Wednesday's webinars will feature advice from Lori Williams, SBDC Business Advisor and Small Business Finance Expert, who will address your PPP/EIDL, EDD and cash-flow-related questions. Thursday's webinars will feature advice from GB Bajaj, SBDC Business Advisor and CPA. Topics will include PPP/EIDL and tax-related information. ... read more

In this talk, David Mitroff, Ph.D. discusses the best ways for individuals and businesses to increase and maintain customer engagement. Learn more about how to use email marketing, virtual events, virtual networking, and more. David Mitroff, Ph.D. uses practical case studies from his work and presents new and creative strategies that allow individuals and businesses to continue and increase engagement with their customers even under current conditions.? Key Learning Points: - How to consistently stay top of mind with your connections - How to create loyalty from the very first point of contact - Creative ways to leverage email marketing and social media platforms increase engagement - How to use events (virtual and live) to grow your value to your connections - Using virtual networking to connect and provide opportunities for engagement About the Speaker: David Mitroff, Ph.D. who is the Founder and Chief Consultant at Piedmont Avenue Consulting, Inc. (www.PiedmontAve.com), a consulting and marketing firm with a proven track record of producing results. David and his team advise clients on leveraging technology for creative initiatives from strategy through implementation. The SBDC hosted by Long Beach City College The Small Business Development Center (SBDC) has been hosted by Long Beach City College since 2006 and has helped thousands of area business owners increase their sales, obtain loans, streamline operations, utilize new technologies, expand into new markets, and position themselves for long-term growth. We are apart of the Los Angeles Regional SBDC Network, which assists small business owners throughout the Los Angeles, Santa Barbara and Ventura Counties. Our experienced SBDC team is comprised of former entrepreneurs, bankers, product managers, technology experts, and business professionals dedicated to helping you grow your business. Contact us at (562) 938-5100 or go to longbeachsbdc.org/services/we-can-help/ to schedule your appointment. ... read more

Hosted by LA SBDC Associate Director Ted Hiatt, these webinars are an opportunity to learn about resources available through local and federal governments, as well as to ask questions about cash flow, PPP forgiveness, re-opening strategies, and more. Wednesday's webinars will feature advice from Lori Williams, SBDC Business Advisor and Small Business Finance Expert, who will address your PPP/EIDL, EDD and cash-flow-related questions. Thursday's webinars will feature advice from GB Bajaj, SBDC Business Advisor and CPA. Topics will include PPP/EIDL and tax-related information. ... read more

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